In 2012 the craft beer scene in San Diego was getting going and three home-brewing friends had the idea to open a tasting room on Cedros Avenue in Solana Beach — to make & serve great beer, have monthly art shows featuring local artists, host fundraisers, and community events, all with a welcoming atmosphere. They hired me to help come up with a name and create an entire brand that reflected this ethos and vision. This was the beginning of a great relationship and I’ve had to pleasure to help continue building a brand that we’re all proud of to this day.
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Naming
Brand Identity
Creative Direction
Signage
Packaging
Apparel & Merchandise
Print Collateral
Art Show Curation
Website